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thoughts &
notes


MMM + CRM = ROI
Image credit: ChatGPT There is a class of marketer whose business model gives them a distinct advantage. The group includes banks,...
dbeaton9
May 73 min read
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Advertising Leverage = CMO clout
Image credit: ChatGPT The March 2025 SpencerStuart CMO Tenure Study ( https://www.spencerstuart.com/research-and-insight/cmo-tenure-study...
dbeaton9
Mar 263 min read
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